Building a StoryBrand 2.0 by Donald Miller

Building a StoryBrand 2.0 teaches entrepreneurs and marketers how to craft compelling brand narratives that resonate with customers. Donald Miller's proven framework guides you through positioning your business as the guide—not the hero—in your customer's story. Learn to clarify your message, eliminate confusion, and create marketing that converts. This updated edition includes fresh case studies and digital-age strategies for websites, social media, and sales conversations. Essential reading for anyone serious about brand clarity and customer engagement.